Social Media Intern – 4 Month Contract


Note: This paid position is for a student intern – you should be considering going back to school or be in a current program to apply.


At Fairware we believe we can change the world through the simple act of buying. We create cool, sustainable swag (‘stuff we all get’) that make powerful statements and tell meaningful stories about the people and the brands we work with. We work with North America’s leading sustainable brands to create unique, ethically sourced custom products made with environmentally preferred materials. You can check us out at

Social Media Strategy and Implementation Intern Position
Preferred Start Date: Sept 4, 2012
End date: December 31, 2012
Total Hours: 420, minimum of 30 hours per week
Wage: $25/hour

Social Media Strategy and Implementation

Fairware is seeking an experienced student to improve our social media presence through augmenting existing platforms and developing and implementing new ones. The intent is to increase awareness of our brand in the social media space, resulting in increased traffic to our website. (new site launched July 2012). The intent is for the student to create strategies which staff will continue to implement and monitor when the student leaves. Utilizing the student to create a framework and structure for the various platforms will allow us to successfully continue developing and growing our social media presence. Student will be provided with designated work station and ongoing training and supervision required to successfully complete the work.

What the job involves:

Existing platforms:

Facebook – create strategy and guidelines/best practice for gaining more followers. Report/teach staff on content and frequency of posts required for optimizing Facebook. In consultation with team, post content a minimum of twice per week. Increase followers, monitor traffic to website from Facebook page.

Twitter – Create and implement strategy for Fairware staff twitter accounts. Grow official Fairware account followers. Monitor traffic from twitter to website.

New Platforms:


Research and develop 6-8 boards in consultation with team and launch account. Coordinate with website developer to integrate account with website. Monitor traffic to website from Pinterest. Grow/monitor number of followers and ‘re-pins’

Video Vignettes:

In discussion with team, create a list of short videos to be made and subsequently uploaded to Fairware website. Subjects to include, Fairware story, product/materials knowledge; case studies. Film minimum of 5 videos and create roll out schedule for uploading to Fairware website.

Skills Required:

Computer; in-depth knowledge of social media; excellent written and communication skills; ability to work in an open office/team environment.

How to Apply:

Please send us a one page letter outlining your relevant experience. Attach it to a resume that captures your related experience and email it to with the words Social Media Strategy and Implementation in the subject line by September 4, 2012. No phone calls please.

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